Summer is a great time to engage clients and prospects with timely content that keeps your firm top of mind. Here are seven ideas for email, blog, and social media content you can post this summer.
Summer is peak travel season and many clients might have legal questions related to traveling. Create content addressing topics such as travel insurance, rental car agreements, and what to do if involved in an accident while on vacation. This not only provides valuable information but also showcases your firm's expertise in handling travel-related legal issues.
With many businesses hiring seasonal workers during the summer, it’s an excellent opportunity to discuss employee rights and responsibilities. Explain the legal nuances of seasonal employment, including contracts, wages, and working conditions. This content can attract both employers and employees looking for guidance.
Engage your audience by hosting a live Q&A session on platforms like Facebook or Instagram. Allow followers to ask general legal questions related to summer activities, such as personal injury from summer sports or liability issues for summer events. This interactive approach can boost your firm's visibility and establish you as a helpful resource.
Summer is a popular time for weddings, festivals, and other large gatherings. Create a legal checklist for event planners and hosts, covering permits, liability waivers, and other necessary legal preparations. Share this on your blog and social media channels to reach a wide audience planning summer events.
Summer is a busy time for buying and selling homes. Write blog posts offering tips and legal advice on navigating real estate transactions, such as understanding purchase agreements, handling property disputes, and securing financing. This content will appeal to both buyers and sellers looking for trustworthy legal advice.
Summertime can be challenging for divorced or separated parents managing custody arrangements. Provide guidance on modifying custody agreements for summer vacations, handling out-of-state travel with children, and resolving disputes amicably. This content is highly relevant and can help your firm connect with families seeking legal advice.
Keep your audience informed about any recent changes in local, state, or federal laws that could impact them during the summer. This could include updates on new traffic laws, changes in landlord-tenant regulations, or modifications to labor laws affecting seasonal workers. Regularly updating your blog with these insights can position your firm as a reliable source of legal news.
By utilizing these content ideas, small law firms and solo practitioners can engage their networks with relevant and valuable information, enhancing their online presence and reinforcing their role as knowledgeable legal advisors.
Overwhelmed by the thought of writing all this content? We’ve got you covered. With Levitate, pre-schedule your content months in advance from our library full of email and social media content covering topics like we mentioned above, plus much more.
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